How did the Finchley Clinic start selling Colosan?

This question was originally going to go on an FAQ page on Colosan, but the full answer was so long that it has become an article in itself!

We didn’t originally source Colosan as a natural product for promoting bowel regularity, or as a colon cleanser, even though those are the two most common reasons why the majority of our customers buy this superlative product today. We originally sourced it as an product to improve overall health through improved oxygenation.

Colosan is in essence the product that started the Finchley Clinic Ltd in the late 1990’s. That is to say without Colosan, The Finchley Clinic might never have come into existence. For a year or two before we sold Colosan, we provided a very similar oxygen therapy product called homozon (often wrongly misspelt as “homozone”, even by companies claiming to be experts on the subject, but clearly not expert enough to know how to spell a product they claim to be experts on!).

Homozon was originally sourced by the company director to accompany his treatments as a natural health practitioner, and at the time he had no intention of this leading to the creation of a successful e-commerce company selling a wide range of oxygen based nutritional supplements, and later on to a full health and nutrition web store.

Unfortunately homozon was very expensive, both at the trade price, and at the best retail price. Not only that but it was quite impossible for us to obtain regular supplies. The final straw came when one shipment took over 8 months to arrive, during which time we received countless feeble excuses as to why the suppliers had not fulfilled our order.

Around this time, we were recommended to provide Colosan by Leeda McCabe and her husband, and Ed McCabe. (Ed being the author of the seminal book Flood Your Body With Oxygen, which we recommend as the standard textbook for laymen who want to understand more about the importance of oxygen therapy, oxygen products and so on). We bought our first 12 bottles, which unlike Homozon, arrived safely within 10 days of ordering it, then after a few orders, we went up to 144 bottles, then later on began ordering 1000 at a time. By this time we had been appointed the UK and Ireland distributors for Colosan, although we now have a few sub-distributors mostly in the UK, but with a few in other EU countries.

In those days, Colosan was only available as a powder. However we received constant complaints from customers about the fact that it wasn’t available in capsules. So after a year or so of fairly persistent nagging by us, the producers eventually agreed to manufacture Colosan in capsules. Colosan powder was and still is better value for money than Colosan capsules (you get over twice as much stuff per bottle if you buy the powder), but despite this, the capsules quite quickly became far more popular than the powder. It’s not that Colosan powder tastes that bad. To be honest, it doesn’t really taste of anything. We would describe Colosan powder as just having a rather vague nondescript chalky kind of taste. Nonetheless a lot of people either couldn’t be bothered to muck about with Colosan powder, or wanted something where they could measure the dosage more accurately. A few people wanted Colosan in capsules claiming that they didn’t like the taste of Colosan powder, but given that Colosan powder barely has any taste, we think the objection was more a psychological repugnance to taking Colosan as a powder than grounded in reality.

Within two years we were selling around 3 x more Colosan capsules than Colosan Powder, and that’s been pretty much the proportions ever since. Interestingly though, a lot of the colon hydrotherapy practitioners who refer people to us still recommend the powder instead of the capsules.

These days we sell two more rival brands to Colosan – namely Oxy-Powder (which rather confusingly only comes in capsules despite the word “powder” in Oxy-Powder), and Mag 07, which is available in both capsules and powder. The background to why and when we began selling these products when we already had Colosan are separate stories in themselves.

All three manufacturers claim their’s is the only one that works, which either means two of them are lying, or that individual results vary, and that some people get on best with Colosan, some with Oxy-Powder and some with Mag 07. Our experience is that the truth lies with the latter hypothesis – i.e. that individual results vary. Because they are all similar products, quite a few people find that all of them work pretty much the same. However, there are no hard and fast rules, and just as some people find they all have more or less the same effect (the company director being one of them) some people do find that one of them works noticeably better than the others. Try them all, and we would love to have your feedback by writing a review on the web site or adding your comments on Facebook.